Our leading people counting system empowers you to respond to small changes in visitor behaviour on a day-to-day basis, to access critical trends and so better manage the overall performance of your shops. Tracking the number of people through your shops is the only real way to measure the success of your marketing efforts. Compare local, regional and national foot traffic performance across your retail chain.

  • Visitor entry and exit movements by hour, day, week, month and year.
  • Identify your peak times and seasons, allowing for accurate scheduling of security and cleaning staff.
  • Dwell time (average stay) of visitors.

The entrance counting gives you access to shop data beyond simple turnover statistics.

Inter-departmental counting accurately monitors internal visitor movements so you know where the high traffic areas are within your shop as well as what the dwell times are in each defined zone, allowing you to make informed business decisions.

Retail turnover information can be collected by Vista Sales and seamlessly integrated into the HeadCount system which adds new dimensions to the performance measurement and monitoring including conversion rate and spend per head.